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Table of Contents:

Top Hashtag Holidays For Your Social Media Calendar

Written by
November 2, 2021
Social Media Marketing

Have you heard of Hashtag Holidays? Because it's time to add them to your social media calendar!If you’ve spent time on social media lately, chances are good that you’ve seen someone celebrating a holiday that, perhaps, you didn’t know was a holiday.While brands often celebrate mainstream holidays each year, recently they’ve also taken to celebrating a wider array of purposeful, fun, and sometimes even funny holidays.From awareness days for cancer to #GivingTuesday to help non-profits raise money to #NationalPizzaDay… if you can imagine it, there’s probably a holiday hashtag for it.And if you’re not leveraging the social media power of these daily celebrations, you could be missing out.So today we’re sharing the key reasons we celebrate hashtag holidays, our top tips for how you can use these special occasions to grow your brand’s reach on social media, some of our favorite hashtags holidays throughout each month of the year, and how to create a social media hashtags calendar.

Why You Should Be Adding Hashtag Holidays To Your Social Media Calendar

It’s easy!The truth is that celebrating a hashtag holiday gives you a fantastic opportunity to bond over shared interests with your customers and social media followers and chances are that your competition is already doing that too.When it comes to awareness campaigns and share-worthy content, nothing’s easier to get in on than a hashtag holiday. And creating content and a hashtag calendar around these special days means less work in the long run because you’ll have posts you can use as inspiration for the same holiday next year.

world octopus day example

It Can Make A Real Difference In The World

While some hashtag holidays celebrate movies or food or pets, others recognize causes that may be closer to our hearts. And celebrating these social media hashtag days can really have an impact beyond social media channels.Whether someone gets involved in a civil rights movement, supports local restaurants, or just creates more awareness and less stigma around a particular challenge or cause, hashtag holidays can be fantastic for moving the needle forward on things that really matter. And being a part of that movement as a company may be exactly in line with your own mission and work in the world.

It Increases Your Reach

If National Margarita Day and Giving Tuesday are any indication of the power of hashtags for holidays, you can rest assured that using #Holidays in your content on social media can give you the chance to develop some viral content, gain traction with new audience members, or even create opportunities for new clients and customers.Since Hashtag Holidays are so common now, you’ll be a part of a larger wave of content that day and you may just get your content in front of a different audience than you typically would.

It Gives You Consistently Engaging Content

Your followers and social media scrollers as a whole are drawn to Hashtag Holiday content because it has a community feeling and allows us all to feel connected and a part of something bigger.

national taco day example

Creating content around a social media holidays allows you to show your audience that you’re staying current.Creating great content around a Hashtag Holiday ensures you have the chance to start and continue conversations on many different topics each month (See below for our favorite hashtag holidays each month).

Tips For Creating Hashtag Holiday Content

Now that you know why you should be celebrating Hashtag Holidays on your brand’s social media page, let’s talk about how to make your holiday content captivating and share-worthy.

Consider Why Your Brand Would Celebrate That Holiday

Choosing hashtag holidays that align with your brand is essential to this process. For example, while nearly any brand can lend its voice and support to Cancer Awareness holidays, some companies may be more connected to that particular cause.Maybe your mission involves donating to cancer research, you have staff members who are survivors of cancer, or your product or service is relevant to those who survive or endure cancer. Then, the idea of recognizing that type of holiday makes far more sense and can have a far greater impact.

Do Your Research On The Holiday

While things like National Taco Day are pretty straightforward, holidays like World Mental Health Day may require you to do some homework. Understanding the origins of Hashtag Holidays, especially those that are more awareness or cause-focused, will help you craft content that aligns with your brand and the purpose of the day itself.

Choose The Right Holidays For Your Audience

Would your company values align with National Random Acts of Kindness Day? Would your followers love a good “May The 4th” joke on Star Wars Day?Getting to know your audience is a great way to decide which hashtag holidays to celebrate.When you choose the right holidays for your audience you’re not just giving them content they’ll hopefully like, you’re showing them that you can see them, you hear them, and you want to connect with them. It’s an authentic connection creator that can lead to long-lasting customer relationships.And when you get purposeful about the hashtag holidays you choose to celebrate, you’ll avoid celebrating everyone that comes along, saving you time and energy.[sc name="ad1"]

Stay Organized With Post Scheduling And Content Planning

The great thing about celebrating hashtag holidays is that you can create the content in batches and schedule it out when you want it to go live. Unlike sales or launches, holiday content is a “set it and forget it” dream.Ready to get started adding hashtag holidays to your social media hashtag calendar? From National Pizza Day to World Octopus Day, July 4th hashtags, and December social media holidays, here are some of our favorite fun and engaging hashtag holidays you can add to your calendar.

Our Favorite Hashtag Holidays To Add To Your Social Media Calendar

January

New Year’s Day (January 1st) #happynewyear #newyearsresolutionNational Trivia Day (January 4th) #nationaltriviaday #nationaltriviadaywinnerThree Kings Day (January 6th) #threekingsdayNational Popcorn Day (January 19th) #popcorndayMartin Luther King Day(January 20th) #MartinlutherkingdayNational Compliment Day (January 24th) #nationalcomplimentdayOpposite Day (January 25th) #oppositeday

February

Groundhog’s Day (February 2nd) groundhog day hashtags: #groundhogday #groundhogdaybaby #groundhogdaymovieWorld Cancer Day (February 4th) #worldcancerdayNational Pizza Day (February 9th) #nationalpizzaday???? #nationalpizzadayValentine’s Day (February 14th) #valentinesday #valentinesdaygiftsRandom Acts of Kindness Day (February 17th) #randomactsofkindnessdayNational Margarita Day (February 22nd) #nationalmargaritaday

March

National Employee Appreciation Day (First Friday in March) #employeeappreciationday #employeeappreciationInternational Women’s Day (March 8th) #internationalwomensdayPi Day (March 14th) #pidaySt. Patrick’s Day (March 17th) #stpatricksday #stpattyday

April

April Fools Day (April 1st) #aprilfools #aprilfoolsday #aprilfoolsprankWorld Autism Day (April 2nd) #worldautism #worldautismawarenessdayNational Pet Day (April 11th) #nationalpetday #nationalpetday????</span>National Wear Your Pajamas To Work Day (April 16th) #NationalWearYourPajamasToWorkDayEarth Day (April 22nd) #earthday #earthdayeveryday

May

International Workers Day (May 1st) #InternationalWorkersDay #MaydayStar Wars Day (May 4th) #MayThe4thBeWithYouMother’s Day (May 9th) #mothersday #mothersdaygiftideasNational Nurses Day (May 12th) #nationalnursesdayNational Hamburger Day (May 28th) #nationalhamburgerday

June

National Running Day (first Wednesday in June) #nationalrunningdayWorld Environment Day (June 5th) #worldenvironmentdayJuneteenth (June 19th) #Juneteenth #JuneteenthcelebrationFather’s Day (June 20th) #Fathersday #FathersdaygiftsNational Selfie Day (June 21st) #nationalselfieday #nationalselfieday????????International Yoga Day (June 21st) #internationalyogadaySocial Media Day (June 30th) #socialmediaday

July

4th of July (July 4th) #July4th #July4thweekendWorld Chocolate Day (July 7th) #worldchocolatedayWorld Emoji Day (July 17th) #worldemojidayNational Ice Cream Day (July 19th) #nationalicecreamday #nationalicecreamday????

August

International Cat Day (August 8th) #internationalcatdayNational Book Lovers Day (August 9th) #nationalbookloversday #nationalbookloversday????National Relaxation Day (August 15th) #nationalrelaxationdayWorld Photo Day (August 19th) #worldphotodayNational Women’s Equality Day (August 26th) #womensequalityday #womensequality

September

National Wildlife Day (September 4th) #nationalwildlifedayTalk Like A Pirate Day (September 19th) #talklikeapirate #talklikeapiratedayInternational Podcast Day (September 30th) #internationalpodcastdayWorld Tourism Day (September 27th) #worldtourismdayNational Good Neighbor Day (September 28th) #nationalgoodneighborday

October

National Coffee Day (October 1st) #nationalcoffeeday #nationalcoffeeday☕️National Taco Day (October 4th) #nationaltacoday #nationaltacoday????National Octopus Day (October 8th) #nationaloctopusdayWorld Mental Health Day (October 10th) #worldmentalhealthdayInternational Day of The Girl (October 11th) #internationaldayofthegirlHalloween (October 31st) #halloween #halloweencostume #halloweendecor #halloweenmakeup

November

Veterans Day (November 11th) #veteransday #veteransday???????? Entrepreneur Day (November 19th) #entrepreneurdaySmall Business Saturday ( November 27th) #smallbusinesssaturday #smallbusinesssaturdaysCyber Monday (November 29th) #cybermondayGiving Tuesday (November 30th) #givingtuesday

December

National Cookie Day (December 4th) #nationalcookieday #nationalcookieday????Human Rights Day (December 10th) #humanrightsdayNo Interruptions Day (December 31st) #nointerruptionsdayNew Years Eve (December 31st) #NYE #newyearseveparty

Pro Tips

Whichever day you decide to talk about, use the relevant year at the end of the hashtag. This will make your content easier to find, as it won’t get mixed up with all the posts from years gone by.Using an emoji at the end of your hashtag can get your content noticed too! Usually, the hashtags with emojis on the end have fewer people using them - so your post will be amongst a smaller pool, easier to find, and more visible to users.

Start Planning Your Hashtag Holiday Content

Building your social media calendar means more than just celebrating hashtag holidays! If you are looking for a better way to organize, plan and schedule your social media calendar, Edgar can help. Give him a try for 7-days to learn why thousands of entrepreneurs trust Edgar with their social media scheduling needs. Sign up for a trial here.

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