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Follow Friday, or #FF, is a weekly hashtag used to recommend and promote other users to your followers, typically on Fridays.
Follow Friday, commonly tagged as #FF, , is a social media trend where users recommend other accounts for their followers to check out. It typically takes place on Fridays (hence the name) and is especially popular on X (formerly Twitter) and Instagram Stories.
The basic format involves creating a post on Friday that includes the hashtag #FF or #FollowFriday along with usernames of accounts you recommend. For example: "#FF @DesignExpert @TravelPhotographer @CookingTips – three accounts that consistently inspire me!"
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FOMO (Fear Of Missing Out) is the anxiety of missing out on events/experience/deals. Marketers use it to drive immediate action & engagement.
FYP stands for For You Page on TikTok, the main feed where users discover trending and personalized content.
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