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Facebook

Facebook is a social media platform used to connect with others, share content, and market businesses through pages and ads.

What is Facebook?

Facebook is one of the world's largest social media platforms, founded by Mark Zuckerberg in 2004. Originally created for college students to connect with classmates, it has evolved into a global network with nearly 3 billion monthly active users across all age demographics.

Facebook.com | Meta
Source: Meta

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The platform allows users to create personal profiles, connect with friends and family, join groups based on shared interests, follow businesses and public figures, and consume or share various types of content.

Key Facebook Features:

- News Feed: The personalized stream of updates from your connections and followed pages
- Facebook Groups: Communities organized around specific interests, causes, or demographics
- Marketplace: A local buying and selling platform similar to Craigslist but with social profiles
- Events: Tools for organizing, promoting, and managing in-person or virtual gatherings
- Facebook Watch: Video streaming service featuring original and user-generated content

Despite facing competition from newer platforms like TikTok and Instagram (which Facebook's parent company Meta owns), Facebook remains an essential platform for businesses due to its massive user base, sophisticated advertising tools, and unparalleled demographic targeting capabilities.

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