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A cover photo is the large banner image at the top of a social media profile or page.
A cover photo (sometimes called a banner image) is the large, horizontal image that appears at the top of your profile or page on platforms like Facebook, Twitter, LinkedIn, and YouTube. Think of it as the billboard for your social media presence—it's one of the first things people see when they visit your profile.
Unlike your profile picture which should identify you or your brand, cover photos provide more creative space to showcase your personality, highlight important information, or feature current promotions.
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CTR stands for click through rate, which is the percentage of users who clicked a link after seeing a post.
A chatbot is an automated tool that responds to messages or comments, often used for customer service or FAQs.
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