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New Feature Alert: Edgar Can Write Your Status Updates for You (Seriously)

Writing variations on your status updates in Edgar makes it easy for you to share the perfect balance of social media content and keep your social feeds looking fresh – and it just got even easier!

Now, Edgar can automatically generate variations for you – just write one status update with a link to some content, and he’ll create a bunch of alternatives you can save to your library!

Want to try it out for yourself? Give our suggested variation feature a test drive, no sign-in required right here!

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When you write a social media update that includes a link, you can click the Auto-generate variations button, and Edgar will use that URL to generate a handful of variations:

You can edit or delete them before saving, and even add more variations of your own manually – it’s all up to you!

(It’s like magic, but with slightly fewer people being sawed in half.)

So, what are you waiting for?

Try out this feature for yourself here.

Or jump on over to your Edgar account, and see what kind of social media updates Edgar can create for you!

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3 Comments
  • Maureen Robson

    I was really looking forward to this new feature as it’s been a total pain trying to create new posts for Twitter all the time. I hate to be the one to be negative but I’ll admit I’m a bit disappointed with the functionality. Sorry guys, and I’m quite willing to believe I’ve got this wrong but in essence, it seems that the way it works is this: You put in your first variation, plus the link of the page you want the post to click through to. Edgar then looks at other sentences on that page and then extracts entire sentences into the other auto-generated variations boxes, filling up 4 or 5 variations. I’ve been trying this with all my clients (9) and I haven’t been able to use any of the auto-created posts. I’ve then had to delete them and just create the variations myself, as I’ve been doing for the past few months. The reasons for this are:
    1) It turns out Edgar doesn’t analyse any of the language, he just finds sentences from your landing page and puts them in the variations box at random. For example, for a post entitled “Tips to secure a ‘Yes’ for SMEs looking for lease finance” here https://www.towerleasing.co.uk/news/securing-leasing-finance/, the Edgar auto suggestions range from:
    “Discussing the amount of money your SME is putting towards the end cost, especially in the context of your entire cash flow process, will encourage favourable responses as the business will work harder to minimise the risk to their own money. https://www.towerleasing.co.uk/news/securing-leasing-finance/” which is just a straight lift from as a post, from the second sentence of the 3rd paragraph and makes no sense at all or:
    “Not only do you need to be specific about how much money you require, and what you will do with this new finance, but SMEs must also ensure that they provide their financer with a detailed financial plan. https://www.towerleasing.co.uk/news/securing-leasing-finance/
    2) Many of the auto-suggestions take up too many characters for a tweet. One or 2 that Edgar suggested actually went over the Twitter character limit before I’d even put in any hashtags. Many more left only 14 or so characters for the hashtags.

    The variations I subsequently generated myself were:
    “Need lease financing? Read our short guide on how to significantly increase your chances, as suggested by our experts ”
    “How to secure a “Yes” if you’re an SME looking for lease finance ”
    “3 top tips on how to increase your chances of securing lease financing in our short guide”
    “How do you secure lease financing if you’re an SME? Read our short guide on how to significantly increase your chances of success”

    Sorry to pour cold water on this new features, as I guess it’s taken a while to come to completion, but actually I don’t think I can use it at all.

    • Nancy Rothman

      Sorry to hear that you haven’t had success in these articles as you expected. We’ll take this into consideration in our next interactions of this feature. As our first launch, we’re very excited about the outlook of automatically generating content. Magic isn’t always perfect, but we’re working on making it better! Thank you for the feedback, Maureen.

      • Maureen Robson

        Hi Nancy, thanks for your response. Yes I am also excited about automatically generating content and I look forward to seeing how the feature develops.

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