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URL Shortener

A URL shortener is a tool that makes long web links shorter and easier to share, perfect for social media, texting, and cleaner posts.

What is a URL Shortener?

A URL shortener is a tool that converts long website addresses into compact links that redirect to the original destination. These shortened links save valuable character space in platforms with length restrictions, look cleaner in posts, and often provide tracking capabilities to measure click performance.

Instead of sharing a cumbersome link like "https://www.yourwebsite.com/blog/2023/05/20/complete-guide-to-social-media-marketing-strategies-for-beginners," you might use a shortened version like "bit.ly/SMguide" that directs to the same destination.

Why Use a URL Shortener?

Short links are:

  • Easier to read and remember
  • Look cleaner in posts or bios
  • Save space in character-limited captions
  • Can be tracked to see how many people clicked

Some tools even let you customize the ending of the link to match your brand or message.

MeetEdgar includes link shortener integrations to help you automatically shorten the links in your social media posts.

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Unfollow means removing someone from your social media feed so you no longer see their posts or updates, without necessarily blocking or unfriending them.

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