Highlights is a feature on Instagram for saved Stories displayed on a profile beyond the 24-hour limit.
Highlights are a feature that allows users to save and showcase collections of their temporary Stories content in permanent, categorized albums on their profile. They appear in circular icons just below your bio and are a great way to showcase important or evergreen content.
Unlike regular Stories that disappear after 24 hours, Highlights remain visible indefinitely at the top of your profile unless manually removed. Think of them as a visual menu or archive that helps visitors quickly learn more about you, your brand, or your services.
- For Brands & Creators: FAQs, testimonials, services, behind-the-scenes, events, tutorials, promotions.
- For Personal Use: Travel memories, hobbies, milestones, daily life, recipes/fitness, bucket lists.
- For Community: User-generated content, Q&A sessions, seasonal trends
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A handle is your unique username or account identifier on social media platforms.
A hashtag is a keyword or phrase preceded by # that helps categorize content and improve visibility in searches or feeds.