March 13, 2018

What Twitter’s New Rules Mean for Social Media Scheduling

If you’ve been paying attention, you might have noticed that sometimes, people use Twitter for not-so-nice reasons. Reasons like spamming hashtags, creating fake profiles, or, you know, trying to destabilize the democratic process in other countries. (Little stuff like that.) Twitter has noticed, too, which is why in February 2018, […]
December 21, 2017

All the Social Media Stuff You Might Have Missed in 2017 – Our Year in Review

2017 is drawing to a close – and even though time is a construct and all, we can’t resist the urge to look back on all the excitement of the past year. What were some of this year’s biggest highlights and changes in the social media marketing world? Catch up […]
December 5, 2017

Should You Actually Tweet 280 Characters at a Time?

Twitter took millions of users by surprise when it announced in late 2017 that it was expanding its character-per-Tweet limit from 140 to 280. (Reactions to the change were…well, mixed.) 280 tweets look like serial killer manifestos — Scott Aukerman (@ScottAukerman) October 8, 2017 Now that the shock of Tweets doubling […]
October 30, 2017

How Often You (Yes, YOU) Should Actually Post On Social Media

Everybody wants to know how often they should post on social media. (We bet you’ve wondered once or twice.) And why wouldn’t you? Of course everyone wants to know exactly how many times per day they’re supposed to post – the objective, universal solution to getting the absolute best results. It would […]
October 2, 2017

What’s New for Edgar: Multi-Image Updates Are Here!

Edgar has heard your wishes, and he’s granting them – you can now upload multiple images to a single Facebook or Twitter post! Edgar can support up to 4 images in a single Tweet, and up to 20 images in a single Facebook post! What’s even better? Adding multiple images […]
August 17, 2017

Inside Museum Hack’s Time-Saving Strategy for Scoring Big on Social Media

When it comes to content marketing, how you share on social media can be every bit as important as what you share. Just ask the team at Museum Hack! They’ve revolutionized the way we think about going to the museum, providing audience development and team workshops, consulting, and even their own group […]
August 9, 2017

Three Simple Twitter Tips for the Modern Introvert

Social media can be the source of a real love/hate relationship for introverts. On the one hand, you can reach a whole lot of people from the relative safety of your keyboard. You can take time crafting and perfecting a message. Awkward silences are significantly less painful. On the other […]
April 18, 2017

Are You Accidentally Ignoring Your Mobile Audience?

How big is your audience on mobile? (Do you know?) It’s okay if you don’t! It’s not something most of us actually think about that often, to be honest. And that’s exactly why it’s so important that you think about it NOW. Because on the one hand, mobile browsing isn’t exactly news […]
April 14, 2017

Writing for Twitter: How to Squeeze the Most Value Out of 140 Characters

Lists of social media tips are full of ideas of HOW to tweet – what days, what times, what topics. But what about writing the actual tweets? How do you make people smile or laugh, build a relationship, ask them to buy something, or create something they’ll want to share – […]
April 12, 2017

Why Nobody Sees Your Tweets and What to Do About It

We first posted about “Twitter invisibility” in 2015, and since then, a lot of interesting new statistics have been released – and Twitter has become a LOT more secretive about others! One thing is likely to remain consistent, however: Nobody is seeing your Tweets. What does this mean for you […]
March 29, 2017

Easy, Gorgeous Graphics for Your Business with Free Online Tools

NOTE: This post was originally published in 2015, so we decided it was time for an update! We refreshed this list with the very latest free tools and some of the old faves that just keep on being awesome. Enjoy! Viral social media posts today are hyper-visual, and your business posts must […]
March 16, 2017

10 Talk-Worthy Topics to Jumpstart Social Media Engagement

Okay, solopreneurs and small business owners – we know you’re busy. Like, busy-busy. You’ve got inventory to manage, networking events to rock, and work to be done – 24/7/365. With everything you’ve got going on, it’s super easy for things to slip through the cracks. Even pretty important things – like your social […]
March 14, 2017

Will MeetEdgar Support Instagram?

Want a look behind the scenes at MeetEdgar? We love getting questions from our readers and users – so today we’re answering a popular one! (No, this isn’t an update on Edgar’s relationship status.) Today, we’re talking about Instagram. Not only are we social media librarians, we are also expert […]
March 3, 2017

How to Create Your Own Social Media Style Guide

If you’ve ever tried to “dress for success” without a clear definition of what that means, chances are, you’ve made some questionable wardrobe choices. It could be true that stripes demonstrate boldness, sneakers paired with dresses or suits signal creativity, and black turtlenecks register seriousness. But if they aren’t you, […]
February 21, 2017

Cheat Sheet: Twitter’s New Limits on Visibility

What are you allowed to share on Twitter these days – and what are you not allowed to share? Are you sure? Because Twitter has been making a lot of changes lately, and some of them could affect your visibility in the Timeline and seriously limit the number of people who can hear what […]
February 14, 2017

Twitter Is Taking Action Against “Low-Quality Tweets” – Here’s What That Means

In the past, Facebook and Twitter have had very different ideas about which updates to show their users. Facebook decides for you using algorithms, so you don’t see every update that gets shared and you don’t see updates in a chronological order. Twitter, on the other hand, shows you everything, and they show […]
December 20, 2016

Which is the Best Social Network for Live Video – Facebook, Twitter, or Instagram?

It’s official: live video is everywhere on social media. First Facebook, then Instagram, then Twitter – three of the biggest social networks on the planet now offer you fully-integrated options for broadcasting live! But which network should you be using for YOUR live broadcasts? All of them? None of them? […]
November 1, 2016

Rumor Roundup: The Next Big Changes Coming to Twitter

In case you haven’t heard, Twitter’s going through a bit of a rough patch. From laying off hundreds of employees to killing off the much-loved Vine, the network is in a bit of a “This Is Fine” sort of stage. According to sources both inside and outside of Twitter, though, […]
October 28, 2016

Why Twitter Killed Vine – And What It Means For You

Just hours after Twitter announced that it would be laying off 9% of its staff (about 350 people), Vine – a company they acquired in 2012 – declared it would be shutting down entirely. The Internet was quick to mourn. Nobody had seen it coming. Vine is closing down, and […]
October 11, 2016

These Twitter Stats Show Just How Much a Response Is Actually Worth

When you log in to Twitter, one of the first things you check is your notifications. But just how important is it to actually respond to all of them? After all, they DO add up. You might not feel like responding every single time someone mentions, tags, or replies to you! […]