social media

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June 13, 2019

What’s The Future of Social Media Metrics?

Metrics have changed over the years as the platforms have grown and social media marketing has evolved. While there have been lots of changes, there’s always been a general belief that more followers and more likes will lead to more engagement and that is the key to success. But now […]
May 28, 2019

6 Smart Ways To Promote Your Lead Magnet With Social Media

This is part 3 of our 3-part series on building and growing your email list. If you missed part 1 and 2, catch up here and here. We love email over here at MeetEdgar. Yes, social media tool can love email marketing and that’s because we know you need multiple […]
April 30, 2019

5 Time-Saving Social Media Content Creation Tips

You know content can drive your business forward. It can build your audience, educate your potential customers, engage your followers and delight your customers. In short: content is fantastic. But you know what else content is? TIME-CONSUMING. No matter what industry you are in, it takes time, energy and brain […]
April 9, 2019

8 Ways To Use Social Media Video Marketing

Lights, camera, action! Are you ready for your close-up? Videos are no longer the hottest trend on social media. They are the norm. Your audience expects and might even prefer video to other forms of social media content. The facts speak for themselves. Consider this: Social media posts with video […]
March 19, 2019

Anatomy of a Shareable Blog Post

Blogging has evolved over the years. At first, you just needed to have a blog. It really didn’t matter if your blogs were poorly written or functioned only to cram as many keywords in it as possible. Then, you needed to have a quality blog. Search engines began to focus […]
March 14, 2019

4 Pre-Launch Marketing Strategies Every Entrepreneur Needs

Getting ready to launch your own biz? Planning to unleash a new podcast on the world? Cooking up a brand new service for your audience? Congratulations! Prepping for a launch is an especially stressful exciting time. You have energy, big goals and plenty of plans. via GIPHY BUT before you […]
March 12, 2019

9 Useful Social Media Tips for Podcasters

Podcasting is a fast-growing industry. There are millions of podcast episodes and hundreds of thousands of shows in the world that cover every single topic under the sun and there’s still room for more! Why is podcasting so popular? The start-up costs are relatively low. All you need is a […]
February 26, 2019

5 Brilliant Ways to Never Run out of Social Media Content Ideas

We’ve all been there… you sit down to write social media content and… you sit and stare at the screen because nothing is coming to you! So of course, you end up checking Facebook, Twitter, Instagram for 45 minutes until you remember you’re supposed to be working so you come […]
February 14, 2019

How To Use Emojis In Your Marketing With These Useful Emoji Shortcuts

Crying laughing. Heart eyes. Fire. Eggplant. Be honest, did you think of an emoji while reading any of these words? 😉 Emojis have become part of our language, especially in social media, messaging and online content. Not convinced? Even the dictionary uses emojis! The Oxford Dictionary chose an emoji as […]
February 5, 2019
instagram for business

7 Lessons We Learned Using Instagram For Business

A few months ago, the MeetEdgar team challenged ourselves to improve our strategy for using Instagram for business. We knew that when we released Instagram scheduling for Edgar, we would want to give our users the latest strategies and tactics that really work. 1. Have fun with your brand Every […]
January 31, 2019

The Best Instagram Hashtags for More Followers and Likes

Instagram hashtags, they’re all the rage, aren’t they? That’s because they work! Studies show that posts with at least one hashtag average 12.6% more engagement than posts without hashtags. Hashtags are a staple on Instagram and if you want to reach new followers and build a strong Instagram presence, then […]
January 29, 2019

7 Ways Solopreneurs and Freelancers Can Use Instagram for Business

Building your business as a freelancer or solopreneur requires a very savvy marketing mind. When you’re limited on time and resources, you have to be smart and strategic about what you can take on and the different ways you can build your business. Social media is one of those elements […]
January 16, 2019

What We Learned from 3 Months of Twitter Chats

We owe Twitter a huge thanks because, without it, Edgar might not be what it is today or even here at all. Our founder Laura Roeder began her career selling Twitter marketing courses. The idea for Edgar came to her when she was using Twitter to promote her business and […]
January 10, 2019

A Look At Edgar’s UTM Tool: What It Is & Why You Need It

New feature alert! We just made it so much easier for you to measure your social media efforts with Edgar with our brand new UTM tool! We have a feeling this is going to become one of your go-to tools in your Edgar account. Don’t worry, if you’re wondering, “Uh […]
January 8, 2019
grow your instagram following

3 Simple Ways To Grow Your Instagram Following in 2019

We’ve been asking our users about their 2019 goals and we’ve heard one goal over and over: “I really want to grow my Instagram followers this year!” Whether it was 200 followers, 2,000 followers or 200,000, it’s very clear that many of you want to grow your instagram following in […]
December 20, 2018

4 Steps for Creating a Content Calendar for Social Media

Every busy entrepreneur knows the feeling of having to scramble to create content for social media. Feeling like you HAVE to come up with content last minute is not only annoying but it also doesn’t create a memorable social media feed for your followers. That’s why you need a content […]
December 13, 2018

Top Social Media Strategy Mistakes To Avoid

Every year around this time, small business owners and solopreneurs set out to plan their best year ever. They download all of the templates and make all the plans and create all the calendars then somewhere around April, they start to wonder… “Why isn’t this really working?” Sound familiar? If […]
December 11, 2018
social media management tools

Best Social Media Management Tools for 2019

Great social media pages don’t just occur. There is no social media fairy who can sprinkle fairy dust onto your social media accounts and make them perfect! Great social media pages are carefully constructed, measured, managed and built through strategy, energy, effort and, tools! Even at MeetEdgar, we know that […]
November 30, 2018

The Best Times to Post on Social Media

The famous saying is that timing is everything and you know what… it’s right, especially when it comes to the best times to post on social media It’s 2018 and social media isn’t exactly a new marketing resource for businesses and while it still is a huge opportunity for entrepreneurs […]
November 13, 2018

Small Business Saturday Spotlight: 4 Businesses Crushing It On Social Media

This month is Small Business Saturday and many small businesses are using social media to prepare for the holiday. But not everyone is tweeting their way through the holiday season. We often hear from small business owners that social media is extremely time-consuming and can be difficult for small businesses […]