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July 8, 2019

How to A/B Test Your Social Media

The big question most people have about their social media marketing is, “Will it work?” There are hundreds of thousands of articles, videos, and webinars on social media best practices, strategies, calendars, tips, tactics and secrets. You could spend actual years consuming every piece of content about social media marketing […]
June 13, 2019

What’s The Future of Social Media Metrics?

Metrics have changed over the years as the platforms have grown and social media marketing has evolved. While there have been lots of changes, there’s always been a general belief that more followers and more likes will lead to more engagement and that is the key to success. But now […]
June 4, 2019

The Power of Small Audiences

Is bigger always better? If you look at most commentary from social media experts, then the answer would be yes. Everything is about a bigger audience, more followers, higher reach. Social media influence is too often defined by how many people like your stuff. But recent trends are signaling a […]
May 28, 2019

6 Smart Ways To Promote Your Lead Magnet With Social Media

This is part 3 of our 3-part series on building and growing your email list. If you missed part 1 and 2, catch up here and here. We love email over here at MeetEdgar. Yes, social media tool can love email marketing and that’s because we know you need multiple […]
May 16, 2019

How To Create The Perfect Lead Magnet

This is part 2 of our 3-part series of how to grow your email list. If you missed part 1, you can check it out here. Remember when receiving email felt exciting? You’d log onto your account and expectantly wait for the “You’ve Got Mail” sound. Well, sadly, those days […]
April 30, 2019

5 Time-Saving Social Media Content Creation Tips

You know content can drive your business forward. It can build your audience, educate your potential customers, engage your followers and delight your customers. In short: content is fantastic. But you know what else content is? TIME-CONSUMING. No matter what industry you are in, it takes time, energy and brain […]
April 18, 2019

How To Measure Social Media Using Google Analytics

If there’s one thing that every entrepreneur knows, it’s that if you are going to put in the work, you need to know what’s working for you. This is especially important if you are a solopreneur because your time is limited so you need to know that you’re spending your […]
March 19, 2019

Anatomy of a Shareable Blog Post

Blogging has evolved over the years. At first, you just needed to have a blog. It really didn’t matter if your blogs were poorly written or functioned only to cram as many keywords in it as possible. Then, you needed to have a quality blog. Search engines began to focus […]
March 5, 2019

Everything You Need To Make Your Next Webinar A Smashing Success

If you have a service based industry or if you sell information products, then there is a great chance that at some point you’ve considered webinars as a marketing tool. Hosting a webinar is a super smart way to build trust with your audience, win over new prospects and convert […]
February 26, 2019

5 Brilliant Ways to Never Run out of Social Media Content Ideas

We’ve all been there… you sit down to write social media content and… you sit and stare at the screen because nothing is coming to you! So of course, you end up checking Facebook, Twitter, Instagram for 45 minutes until you remember you’re supposed to be working so you come […]
February 5, 2019
instagram for business

7 Lessons We Learned Using Instagram For Business

A few months ago, the MeetEdgar team challenged ourselves to improve our strategy for using Instagram for business. We knew that when we released Instagram scheduling for Edgar, we would want to give our users the latest strategies and tactics that really work. 1. Have fun with your brand Every […]
January 31, 2019

The Best Instagram Hashtags for More Followers and Likes

Instagram hashtags, they’re all the rage, aren’t they? That’s because they work! Studies show that posts with at least one hashtag average 12.6% more engagement than posts without hashtags. Hashtags are a staple on Instagram and if you want to reach new followers and build a strong Instagram presence, then […]
January 8, 2019
grow your instagram following

3 Simple Ways To Grow Your Instagram Following in 2019

We’ve been asking our users about their 2019 goals and we’ve heard one goal over and over: “I really want to grow my Instagram followers this year!” Whether it was 200 followers, 2,000 followers or 200,000, it’s very clear that many of you want to grow your instagram following in […]
December 20, 2018

4 Steps for Creating a Content Calendar for Social Media

Every busy entrepreneur knows the feeling of having to scramble to create content for social media. Feeling like you HAVE to come up with content last minute is not only annoying but it also doesn’t create a memorable social media feed for your followers. That’s why you need a content […]
December 11, 2018
social media management tools

Best Social Media Management Tools for 2019

Great social media pages don’t just occur. There is no social media fairy who can sprinkle fairy dust onto your social media accounts and make them perfect! Great social media pages are carefully constructed, measured, managed and built through strategy, energy, effort and, tools! Even at MeetEdgar, we know that […]
October 30, 2018

Getting Started On Social Media: 4 Social Media Templates To Save You Time

Remember when social media used to be a new thing and companies would either ignore it completely or let the intern handle it? Well, times have changed. Social media marketing has grown at a quick rate and no company can afford to skip out on this marketing channel. In fact, there […]
October 1, 2018

Starting An E-Commerce Business: How To Make Your First Sale

You’ve done it. You’ve opened an e-commerce store! You have carefully selected your products. You’ve posted on your Facebook page that your store is open and then…. You wait.  via GIPHY You refresh your Shopify app ten times waiting for the sales to come in. You check to make […]
July 2, 2018

5X Your Lead Gen: Why 98% of Your Visitors Never Convert (And How To Change That)

It’s one thing to attract website visitors. It’s another to convince them to convert. That’s why so many business owners and marketers look at their stats – such as web traffic versus converted leads – and shake their heads over the disparity. If your traffic isn’t converting, you have to […]
June 19, 2018

How to Create Super Shareable Content Exclusively for Social Media

You probably already know about the importance of sharing links to your own content on social media. (That’s part of the whole point of social media marketing, you know?) But not all of the stuff you post on social necessarily has to be a traffic-driver – in fact, some of […]
June 5, 2018

Need a Break From Writing Blog Posts? Create These Types of Content Instead

A lot of content marketing advices hinges on blogging. Write blog posts, use those to drive traffic to your site, repeat – you know the drill. But what if you don’t like writing blog posts? What if you HATE writing blog posts? Are there no other options? (Okay. Deep breaths.) There […]