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August 1, 2019

How to Create Click Worthy Social Media Posts

Have you ever felt that you’re screaming into the void when you post on social media? You’re not alone. In fact, many brands and business owners struggle to see any engagement on their social posts. 👇 🎧 Want to listen to this post instead? Check it out: According to a […]
July 8, 2019

How to A/B Test Your Social Media

The big question most people have about their social media marketing is, “Will it work?” There are hundreds of thousands of articles, videos, and webinars on social media best practices, strategies, calendars, tips, tactics and secrets. You could spend actual years consuming every piece of content about social media marketing […]
June 4, 2019

The Power of Small Audiences

Is bigger always better? If you look at most commentary from social media experts, then the answer would be yes. Everything is about a bigger audience, more followers, higher reach. Social media influence is too often defined by how many people like your stuff. But recent trends are signaling a […]
May 28, 2019

6 Smart Ways To Promote Your Lead Magnet With Social Media

This is part 3 of our 3-part series on building and growing your email list. If you missed part 1 and 2, catch up here and here. We love email over here at MeetEdgar. Yes, social media tool can love email marketing and that’s because we know you need multiple […]
February 26, 2019

5 Brilliant Ways to Never Run out of Social Media Content Ideas

We’ve all been there… you sit down to write social media content and… you sit and stare at the screen because nothing is coming to you! So of course, you end up checking Facebook, Twitter, Instagram for 45 minutes until you remember you’re supposed to be working so you come […]
December 13, 2018

Top Social Media Strategy Mistakes To Avoid

Every year around this time, small business owners and solopreneurs set out to plan their best year ever. They download all of the templates and make all the plans and create all the calendars then somewhere around April, they start to wonder… “Why isn’t this really working?” Sound familiar? If […]
December 11, 2018
social media management tools

Best Social Media Management Tools for 2019

Great social media pages don’t just occur. There is no social media fairy who can sprinkle fairy dust onto your social media accounts and make them perfect! Great social media pages are carefully constructed, measured, managed and built through strategy, energy, effort and, tools! Even at MeetEdgar, we know that […]
November 30, 2018

The Best Times to Post on Social Media

The famous saying is that timing is everything and you know what… it’s right, especially when it comes to the best times to post on social media It’s 2018 and social media isn’t exactly a new marketing resource for businesses and while it still is a huge opportunity for entrepreneurs […]
October 16, 2018

Social Media Scheduling Tips To Make Your Life Easier and Your Content Better

If you have been around these parts long enough, you know that we love to talk all about social media scheduling. Edgar is a social media scheduling tool, after all. We love social media scheduling because it makes it much easier and less time consuming to manage your social media […]
October 11, 2018

Not So Scary Social Media Tips For Beginners

A good horror story may keep you awake at night but social media nightmares shouldn’t! If you have a fear of social media, these not so scary social media tips for beginners will help you get over that fear. Are you someone who is hiding out behind your computer screen? […]
July 11, 2018

Pros and Cons of Writing Articles on LinkedIn Instead of Your Blog

When you pop on over to your LinkedIn Feed, you probably see this enticing lil’ button right at the top: Question is, do you ever use it? Should you? LinkedIn’s on-site publishing platform is convenient, but when you also operate a blog for your business, it can feel a little redundant. […]
May 22, 2018

How to Properly Size Your Images for Facebook, Twitter, LinkedIn, Instagram and Pinterest

EDITOR’S NOTE: We originally published this post in spring 2018. It was updated in November 2019 to reflect recent changes and to include image sizes for stories and image sizes for Pinterest and Instagram. So – you want to make sure the images you share on social media are all […]
May 9, 2017

Easy-to-Miss LinkedIn Strategies That Can Give You That Extra Edge

Let’s say you’re invited to a mixer-party-networking-event thingy (or whatever the hip kids call ‘em these days). All the movers and shakers in your industry are in attendance. Sounds like a must-go, must-look-good, must-rock-it kind of situation. Right? For sure, but chances are this is not a cheap ticket. However, […]
April 18, 2017

Are You Accidentally Ignoring Your Mobile Audience?

How big is your audience on mobile? (Do you know?) It’s okay if you don’t! It’s not something most of us actually think about that often, to be honest. And that’s exactly why it’s so important that you think about it NOW. Because on the one hand, mobile browsing isn’t exactly news […]
March 29, 2017

Easy, Gorgeous Graphics for Your Business with Free Online Tools

NOTE: This post was originally published in 2015, so we decided it was time for an update! We refreshed this list with the very latest free tools and some of the old faves that just keep on being awesome. Enjoy! Viral social media posts today are hyper-visual, and your business posts must […]
March 16, 2017

10 Talk-Worthy Topics to Jumpstart Social Media Engagement

Okay, solopreneurs and small business owners – we know you’re busy. Like, busy-busy. You’ve got inventory to manage, networking events to rock, and work to be done – 24/7/365. With everything you’ve got going on, it’s super easy for things to slip through the cracks. Even pretty important things – like your social […]
March 3, 2017

How to Create Your Own Social Media Style Guide

If you’ve ever tried to “dress for success” without a clear definition of what that means, chances are, you’ve made some questionable wardrobe choices. It could be true that stripes demonstrate boldness, sneakers paired with dresses or suits signal creativity, and black turtlenecks register seriousness. But if they aren’t you, […]
March 1, 2017

6 Essential LinkedIn Features Your Business Should Be Using

When LinkedIn revamped its “Who’s viewed my profile” feature in 2014, it was one of their biggest updates since the platform became essential to networking and job hunting. (Seriously, can you imagine LinkedIn without it now?) A lot has changed at LinkedIn since we originally published this post – like a […]
November 22, 2016

Why Live Video on Instagram Isn’t a Game-Changer for Social Media Marketing

Live video is finally here for Instagram! It probably doesn’t affect you at all! (Not much, anyway. Not when it comes to your marketing.) See, when Facebook launched live video in early 2016, they made a big push for brands to experiment with the feature. They gave live broadcasts priority […]
September 23, 2016
weekend reads edgars fave

Edgar’s Fave Five: What We’re Reading This Week

It can be hard to keep up with all the amazing blog posts out there, so as a little treat, we’ve gathered five great reads from across the web for you to take a gander at! Bookmark these and check them out this weekend while you sip mimosas over brunch […]