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December 13, 2018

Top Social Media Strategy Mistakes To Avoid

Every year around this time, small business owners and solopreneurs set out to plan their best year ever. They download all of the templates and make all the plans and create all the calendars then somewhere around April, they start to wonder… “Why isn’t this really working?” Sound familiar? If […]
December 11, 2018
social media management tools

Best Social Media Management Tools for 2019

Great social media pages don’t just occur. There is no social media fairy who can sprinkle fairy dust onto your social media accounts and make them perfect! Great social media pages are carefully constructed, measured, managed and built through strategy, energy, effort and, tools! Even at MeetEdgar, we know that […]
November 30, 2018

The Best Times to Post on Social Media

The famous saying is that timing is everything and you know what… it’s right, especially when it comes to the best times to post on social media It’s 2018 and social media isn’t exactly a new marketing resource for businesses and while it still is a huge opportunity for entrepreneurs […]
October 16, 2018

Social Media Scheduling Tips To Make Your Life Easier and Your Content Better

If you have been around these parts long enough, you know that we love to talk all about social media scheduling. Edgar is a social media scheduling tool, after all. We love social media scheduling because it makes it much easier and less time consuming to manage your social media […]
October 11, 2018

Not So Scary Social Media Tips For Beginners

A good horror story may keep you awake at night but social media nightmares shouldn’t! If you have a fear of social media, these not so scary social media tips for beginners will help you get over that fear. Are you someone who is hiding out behind your computer screen? […]
July 11, 2018

Pros and Cons of Writing Articles on LinkedIn Instead of Your Blog

When you pop on over to your LinkedIn Feed, you probably see this enticing lil’ button right at the top: Question is, do you ever use it? Should you? LinkedIn’s on-site publishing platform is convenient, but when you also operate a blog for your business, it can feel a little redundant. […]
May 22, 2018

How to Properly Size Your Images for Facebook, Twitter, and LinkedIn

So – you want to make sure the images you share on social media are all the right sizes, so they don’t show up looking all wonky with busted cropping and whatnot. Who wouldn’t? The thing is, finding where different networks list their recommended image sizes is super annoying. That’s […]
May 9, 2017

Easy-to-Miss LinkedIn Strategies That Can Give You That Extra Edge

Let’s say you’re invited to a mixer-party-networking-event thingy (or whatever the hip kids call ‘em these days). All the movers and shakers in your industry are in attendance. Sounds like a must-go, must-look-good, must-rock-it kind of situation. Right? For sure, but chances are this is not a cheap ticket. However, […]
April 18, 2017

Are You Accidentally Ignoring Your Mobile Audience?

How big is your audience on mobile? (Do you know?) It’s okay if you don’t! It’s not something most of us actually think about that often, to be honest. And that’s exactly why it’s so important that you think about it NOW. Because on the one hand, mobile browsing isn’t exactly news […]
March 29, 2017

Easy, Gorgeous Graphics for Your Business with Free Online Tools

NOTE: This post was originally published in 2015, so we decided it was time for an update! We refreshed this list with the very latest free tools and some of the old faves that just keep on being awesome. Enjoy! Viral social media posts today are hyper-visual, and your business posts must […]
March 16, 2017

10 Talk-Worthy Topics to Jumpstart Social Media Engagement

Okay, solopreneurs and small business owners – we know you’re busy. Like, busy-busy. You’ve got inventory to manage, networking events to rock, and work to be done – 24/7/365. With everything you’ve got going on, it’s super easy for things to slip through the cracks. Even pretty important things – like your social […]
March 3, 2017

How to Create Your Own Social Media Style Guide

If you’ve ever tried to “dress for success” without a clear definition of what that means, chances are, you’ve made some questionable wardrobe choices. It could be true that stripes demonstrate boldness, sneakers paired with dresses or suits signal creativity, and black turtlenecks register seriousness. But if they aren’t you, […]
March 1, 2017

6 Essential LinkedIn Features Your Business Should Be Using

When LinkedIn revamped its “Who’s viewed my profile” feature in 2014, it was one of their biggest updates since the platform became essential to networking and job hunting. (Seriously, can you imagine LinkedIn without it now?) A lot has changed at LinkedIn since we originally published this post – like a […]
November 22, 2016

Why Live Video on Instagram Isn’t a Game-Changer for Social Media Marketing

Live video is finally here for Instagram! It probably doesn’t affect you at all! (Not much, anyway. Not when it comes to your marketing.) See, when Facebook launched live video in early 2016, they made a big push for brands to experiment with the feature. They gave live broadcasts priority […]
September 23, 2016
weekend reads edgars fave

Edgar’s Fave Five: What We’re Reading This Week

It can be hard to keep up with all the amazing blog posts out there, so as a little treat, we’ve gathered five great reads from across the web for you to take a gander at! Bookmark these and check them out this weekend while you sip mimosas over brunch […]
August 30, 2016

What the Million Most-Shared Articles On Social Media Have In Common

Wonder what the million most-shared articles on social media have in common? They’re all doing something right, obviously – and if you know a little about what’s in their secret formula, then you can whip up some of your own! Recently, Fractl and BuzzSumo teamed up on a massive project: […]
May 24, 2016

Recent Stats Show That People Use Facebook Differently Now – Here’s How

Here’s something you don’t get to hear too often: good news about your Facebook reach! (Seriously. Go ahead and bask in that feeling for a second.) Because usually, getting Facebook to show your content to a wider swath of your audience feels like an uphill climb. Your reach is determined […]
May 10, 2016

The Most Popular Marketing Goal for Brands on Social Media

Ever stop to ask yourself what exactly you’re trying to accomplish on social media? Seriously, think about it. What are your top goals? What would have to happen for you to say you’re successful? More followers? More traffic to your website? More likes on your latest selfie? (Okay, that last […]
November 10, 2015

LinkedIn Marketing Strategies

If you’re neglecting your LinkedIn profile, it’s time to make a change! While this site may not seem as hip as alternatives like Twitter and Facebook, its lineup of robust networking features makes it perfect for building and nurturing professional relationships – it just takes a little more getting used […]
November 10, 2015

The Social Media Marketer’s Beginger Guide

When you’re a small business on a budget, social media marketing is just plain SMART. After all, how else can you reach thousands of customers, leads, and prospects all over the world without spending a penny on advertising? The thing is, though, if you’re NEW to social media marketing, it […]