business

December 4, 2018
solopreneurs

The Holiday Survival Guide for Solopreneurs

The holidays can be a tough season for freelancers and solopreneurs. There’s no paid time off when you work for yourself. Adding the extra holiday expenses and additional social obligations to your already long to-do list might have you a little bit stressed. via GIPHY We know that some things […]
November 15, 2018

Small Business Saturday Spotlight: Team Edgar’s Favorites

The big businesses of the world tend to monopolize the headlines and TV ads but small businesses are a huge part of most people’s daily lives. According to the United States Small Business Administration, more than 50% of Americans either own or work for a small business. From the deli […]
November 13, 2018

Small Business Saturday Spotlight: 4 Businesses Crushing It On Social Media

This month is Small Business Saturday and many small businesses are using social media to prepare for the holiday. But not everyone is tweeting their way through the holiday season. We often hear from small business owners that social media is extremely time-consuming and can be difficult for small businesses […]
November 1, 2018

7 Ways to Make the Most of Small Business Saturday

Tis the season for holiday shopping! It’s that blink-and-you-miss-it time of year when calendars fill up with holiday parties and shopping carts are filled with gifts. via GIPHY For businesses, this is one of the busiest times of years and while it may seem like the whole world does their […]
October 1, 2018

Starting An E-Commerce Business: How To Make Your First Sale

You’ve done it. You’ve opened an e-commerce store! You have carefully selected your products. You’ve posted on your Facebook page that your store is open and then…. You wait.  via GIPHY You refresh your Shopify app ten times waiting for the sales to come in. You check to make […]
July 17, 2018

You Might Be Sitting on a Blogging Goldmine – Here’s How to Make Sure It Doesn’t Go to Waste

Imagine, for a minute, a world without reruns. No DVRs, no streaming, nothing – a TV show airs exactly once, and whether you missed it by an hour or by ten years, you’ll never get a chance to see it after that. (Have mercy! Spare us from this vision of […]
May 15, 2018

Do Those Opt-Ins You See Everywhere Actually Work, Or Are They Just Annoying?

Raise your hand if this ever happens to you. (Or don’t. We can’t really tell either way.) You’re cruising around the web, catching up on your favorite blogs, and suddenly, one of these appears: Whether or not you EVER actually click on “Allow Notifications,” you may wonder from time to […]
April 3, 2018

29 Online Business Tools Perfect for Beginners, Experts, and Everyone In-between

No matter the size of your business, you need a reliable arsenal of tools that’ll help you keep it running. (We’re pretty sure we heard the eight-year-olds who run the neighborhood lemonade stand debating the best way to organize their QuickBooks.) Everyone on Team Edgar, from development to writing to […]
January 9, 2018

Behind the Scenes: Creating Your Perfect Home Office with Team Edgar

Every year, more and more people are working from home – and whether you’re an entrepreneur, a freelancer, or someone in a remote company like ours, you know that remote work presents some…unique challenges. (Finding the motivation to change out of yoga pants, for example.) We’ve written before about some […]
October 11, 2017

10 Steal-Worthy Sales Page Strategies for Turning Visitors Into Customers

Some products are just so universally appealing, they practically sell themselves – like a case for your phone, or a blanket with sleeves. Everybody wants it! Everybody needs it. Not everybody has it so easy, though. Some stuff is actually kind of hard to sell online – not because it’s not super […]
September 26, 2017

Are You Limiting Yourself With Your Language? What We Learned From Changing Ours

Language is full of synonyms that can make choosing the right words hard – and your choice of vocabulary often has unintended consequences for your productivity, mindset, and growth. As we’ve worked this year to knock down some internal roadblocks here at MeetEdgar, it’s been easy to grow complacent in […]
August 15, 2017

3 Valuable Lessons On Keeping It Real From Expert Affiliate Marketers

The ethics of affiliate marketing can be a pretty controversial topic. (Like, “what color was that dress from a few years back” controversial.) After all, how do you trust that someone’s recommendations are authentic when you know that they’ll get paid if you take them? And when you’re the one […]
July 25, 2017

Yes, You Can Take Time Off as a Solo Entrepreneur

Your eye’s on the prize: that week-long trip with your favorite person and/or bingeworthy Netflix show. You’re ready to relax, put your feet up, and stop thinking about work for a few days. And then you panic. Because with no one looking after your business, you’re pretty certain you will: […]
April 18, 2017

Are You Accidentally Ignoring Your Mobile Audience?

How big is your audience on mobile? (Do you know?) It’s okay if you don’t! It’s not something most of us actually think about that often, to be honest. And that’s exactly why it’s so important that you think about it NOW. Because on the one hand, mobile browsing isn’t exactly news […]
March 24, 2017

How to Transform Your Brand Into a Movement

You’ve heard plenty of times that your story is your brand. When you have a great story that people relate to, they may choose to work with you over a competitor simply because they feel like you get them. But what if your business is product-driven, you run a larger […]
February 24, 2017

How to Become More Productive YOUR Way Through Mindfulness

We all want to be more productive with the time we have. (No matter how good at it you already are.) But choosing what methods to follow from all of the available books, articles, and courses about being more productive can feel like just another way of procrastinating! Fortunately, there’s a way to […]
October 11, 2016

These Twitter Stats Show Just How Much a Response Is Actually Worth

When you log in to Twitter, one of the first things you check is your notifications. But just how important is it to actually respond to all of them? After all, they DO add up. You might not feel like responding every single time someone mentions, tags, or replies to you! […]
July 30, 2016

Manually Create Facebook Image Titles!

Good news, everybody! Edgar emerged from the lab with an important discovery to announce: if a Facebook preview fails to load, you can now manually create one by typing in a title/description and uploading an image! Here’s how it looks:   This solves two issues: Users who have firewalls that […]
October 29, 2015

5 Ways to Run A Mediocre Business

I’m not perfect. I wasn’t born knowing how to run a successful business. That’s something I learned over time from trial and error, and from making a lot of mistakes. Now, when I see and talk to small business owners who are trying to build their own million-dollar ventures, I […]
October 29, 2015

3 Steps to Get More Clients, Sell More Products, Make More Money

You’ve got what most people want: work you love. But doing work you love can come with certain sacrifices. Namely, cash flow. If you’re like most entrepreneurs I know, the beginning of your business journey was rough, really rough. Like, can-I-really-do-this rough. Unfortunately, it’s easier to imagine the success than […]